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With SmartRate, there was no limit to the number of times someone could attend a studio or reasons why it cost what it did. From a full-service fitness facility in Southern California: We were relatively early adopters of CP and understood from analyzing the CP model from the outset that it was an unsustainable modelespecially for CPbut we were intrigued by the prospect of adding additional marketing outreach for our facility. For a while, the deal worked well enough: Subscribers got great deals on fitness classes, studios got new potential customers, and ClassPass grew tremendously. They want complete control of your studio's inventory, to decide how many spots to sell and what price to sell them at. See how your spa is doing in real time, track KPIs, and keep your staff motivated. Acker felt strongly that many of the people coming through ClassPass would come anyway. On its website, ClassPass proudly boasts that customers can save up to 70% off drop-in rates. Sweat your workouts not their prices, the company says. I want to hear about your experience with ClassPass, whether it be using it personally or how your studio was affected by it! There is also a process in place to identify and block active trials that are believed to be repeats based on IDFA (device ID), browser cookie, and email loopholes. A Los Angeles studio owner said he tried to negotiate a new rate to sustain his business, which ClassPass had once seemed amenable to. Sign up for our newsletter to get the best of VICE delivered to your inbox daily. How does ClassPass work? They hide under the guise of filling unused spots, but their behavior exhibits that they are increasingly trying to control business practices to their sole benefit. Classes include activities such as boxing, cycling, or yoga. My studio and many others felt lied to and stolen from, but its hard to leave now, because ClassPass has taken control of access to a large number of our customers. They were no longer loyal to one studio and would come in injured, tired, and frustrated because they weren't seeing results, but the draw of low prices was too great. (A fee of $15 a month gets you seven credits, which translates to two classes per month; $49 gets you 27 credits, or up to nine classes; $79 a month gets you 45 credits, or up to 15 classes; $139 a month gets you 85 credits, or up to 28 classes; and $199 a month gets you 130 credits, or up to 43 classes a month. Outside of those provided by ClassPass, almost all of them said they had concrete frustrations with the company. I was making between $1200 and $2000 on average per month, with Highs as much as 2809.
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do studios hate classpass